365 lv. + VAT (438 lv.) (The fee includes tuition, course materials. All refreshments at the course venue are also included.).
This course is designed for PR practitioners who need to develop their skills in campaign, project and programme planning and management. Participants will improve their ability to plan and manage campaigns, and see themselves as managers taking decisions about recourse allocation, the development of project teams and campaign elements. Programme covers:
Campaign, project and programme management
The Public Relations process: research, analysis, objective settings, planning, implementation and evaluation
Resource allocation, budgeting
Managing time and people
Monitoring progress and control techniques
Practical exercise
Apeiron Academy Training Center, 54 "Iskar" Street, 2nd floor