Which event is special? Or how to transform an ordinary ‘occasion’ into “special” and worthy event?
Those are just two of the questions that we often ask ourselves or seek answers for in our work.
At Apeiron, when we take the role of event consultants, we know that we will do the traditional things in an untraditional way. During negotiations process and later brainstorming, our heads come up with so many ideas that we hardly can evaluate their pluses and minuses. Some of the ideas are so weird that we just smile at them and send them to our ‘Unrealizable’ column.
But when you seek the Idea you have to unleash your imagination and not set barriers from the very beginning.
According to us, every boring award ceremony, some annual cocktail or the opening of an established and popular event can be turned ’special’.
The event just has to carry with it some special accent. Something to be remembered for. Do you remember the last event that gave you the chills? Share it with us…
We all search for new ideas even in things that are done before.
We’d like to share with you one of the many YouTube clips that inspired us for a conception of one forthcoming event.
This is a music piece called ‘History of music in five minutes’ performed by the English string quartet Stringfever.
This is the list of songs performed:
1. Traditional - Greensleeves 2. Handel - Messiah - Hallelujah chorus 3. Mozart - Eine Kleine Nachtmusik
4. Beethoven - Symphony No. 9 - “Ode to Joy” 5. Rossini - William Tell Overture
6. Puccini - Turandot - Nessun Dorma 7. Bach - Prelude in C Major 8. Beethoven - Symphony No. 5
9. Strauss - Also Sprach Zarathustra 10. Offenbach - Orpheus in the Underworld
11. Bizet - Carmen - Torreador Song 12. Brahms - Hungarian Dance #5
13. Tschaikovsky - Nutcracker Suite - Dance of the Sugar Plum Fairy
14. Grieg - Peer Gynt Suite - In the Hall of the Mountain King
15. Rimsky-Korsakov-Flight of the Bumblebee (underneath previous song)
16. The James Bond Theme 17. Grieg-Peer Gynt Suite 18. Scott Joplin-The Entertainer
19. Brown / Freed-Singin’ In The Rain 20. Sound of Music-Do Re Mi
21. Irving Berlin-There’s No Business Like Show Business 22. Interlude (falling scale)
23. George Gershwin-Summertime 24. Glen Miller - In The Mood
25. Kander,Ebb-New York, New York 26. Elvis Presley-Hound Dog 27. Roy Orbison-Pretty Woman
28. McCartney / Lennon-Yesterday 29. James Brown-I Feel Good 30. The Bee Gees-Stayin’ Alive
31. Interlude (falling scale) 32. Abba-Money, Money, Money 33. Queen-Another One Bites The Dust
34. Eric Clapton-Layla 35. Michael Jackson-Billy Jean 36. Deep Purple-Smoke On The Water
37. Theme from Jaws 38. Knife Scene from Hitchcock’s Psycho 39. Wagner-Ride of the Valkyries
40. Jerrold Immel-Theme to Dallas 41. Thomas Augustine Arne-Rule Brittania
42. Traditional-Sailor’s Hornpipe (music from Warner Bros Buccaneer Bunny)
43. Traditional-Shave And A Haircut (music from Warner Bros Looney Tunes)
44. Wagner-Lohengrin-Wedding Chorus
The special event is a blank page. A void that has to be filled with inspiring and practical ideas. That is why this event carries with it the tag ’special’, isn’t it?
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